My Mantra “what do you want to say, who do you want to say it to? The next step is to take a look at what kind of marketing campaign you need to run to get the results you are looking for. Direct, Brand, and Influencer are all top choices.
Knowing the answers to these questions will lead you to the best platform/s for your business's needs. The choices are vast and as I began writing this I realized it could end up being a 90 min read if I tried to cover all the information.
I write consistently about marketing choices in my past Newsletters and my Blog.
In my newsletter last week I gave 2 client examples that showed 2 completely different paths.
Go Ahead, check some boxes, and see if you can find a clear path.
So here’s the checklist.
Here's a PDF download of the form.
I’m curious if this simple form will work. If you like you can message me your email and I’ll send you a PDF. Email me and book a time for a free evaluation.
So add up your boxes and choose a platform that fits your needs. Not to say you cannot spread out your content to multiple platforms, but be aware that content creation can be platform specific so pick the top winners. Create content specifically for the platform that will perform the best and then repurpose it to cover some of the outliers.
Reach out for a talk over coffee or a hike I give information freely. I only ask to be paid when I do the work.
Comment below or share.